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In contrast, there exists a culture of hostile opponents: Big Pharma, The War on Drugs, and the government’s classification of cannabis as a Schedule 1 drug. Propaganda becomes grounds for debate and no amount of reason or evidence to the contrary can dissuade those faithful to their baseless positions.

The social experiment that began on January 1st, 2014, when recreational cannabis sales were legalized in Colorado, set the stage for adult use legislation across the United States and throughout the globe. The documentary film, Rolling Papers, chronicles the Denver Post’s attempt to adapt to the ever-changing journalism space by establishing a cannabis website, The Cannabist, and assigning Ricardo Baca as its editor.

The Culture High (2014)

The storyline of the film also features experts, Dr. Bonnie Goldstien who works with pediatric patients, and Mara Gordon, co-founder of Aunt Zelda, who turned to cannabis for her chronic pain. They offer guidance to the families trying to understand the nuances of cannabis therapy in the largely underground market.

Cannabis culture has pervaded despite prohibition efforts, conservative propaganda, and a legal system that threatens the freedom of those who touch the plant.

Modern-day cannabis culture is derived from the models seen in the mainstream: Snoop Dogg, Cheech, and Chong, Cypress Hill, Willie Nelson, Wiz Kalifa, Joe Rogan. These street smart, weed-loving stoners can appear edgy, even intimidating to some, but transform when called to stand up for the plant. As they come to the defense of cannabis, a genuine passion transmutes their personas and guards come down, revealing a recognizable humanity that becomes a bridge to close the gap.

He changed his mind after watching a TED Talk from Dr. Dedi Meiri, a biologist who runs the world’s leading cannabis lab at Technion University in Israel. Based in New York City, Jakubovic started shooting CBD Nation two years ago, first traveling back to his homeland for interviews.

With interviews also spanning the U.S. and Canada, more than 30 physicians, clinicians, scientists and patients explain how the human body has evolved to work with cannabis, providing not only healing, but also hope for the world’s most politicized plant to be accepted for what it is: medicine.

David Jakubovic, producer & director, CBD Nation

Rylie and Janie Maedler outside of Delaware Legislative Hall.

“We published our findings 37 years ago: cannabidiol blocks epileptic attacks in patients. What happened? Nothing for 30 years. Nothing happened until desperate parents like those in this film did their own research and found out that cannabidiol can help children with epilepsy. But epilepsy is just one of many conditions that we know cannabis medicine can treat. If the world chooses to not look at all of the science, it is not ignorance—it’s negligence.”

CBD Nation is distributed by Gravitas Ventures and starts streaming on August 25 on Amazon Video, . [+] iTunes and other VOD platforms.