Each product features full-spectrum CBD sourced from farm-grown hemp.
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'NHANCED CBD Body Cream, our rich and luxurious full-body lotion; and 'NHANCED CBD
Roll-on Gel, the massaging CBD treat infused with therapeutic essential oils.
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“We went in search of the best CBD we could find. We knew we wanted farm-grown, minimally processed, responsibly farmed hemp so we could ensure its purity.”
Along with the collection, consumers will be able to try the Tahitian Noni + CBD juice, which will give more intense effects than the topical application of CBD. The company also plans to release a CBD-infused beverage called Marley Mellow Mood, which is a tea with 25mg of CBD in each serving. While these drinks will be available in Japan first, Morinda will wait for the government regulations in the United States to change before it is available locally.
As a result, the two teams created the new ‘NHANCED CBD Collection. Presently, there are three CBD-infused products, which include a CBD oil, a roll-on gel, and a body creme.
Laura Kimball, the Senior Product Line Manager, explained,
“In our bodies we have cannabinoid receptors—the two primary receptors are CB1 and CB2. We’ve found that noni does a better job impacting one of those receptors and CBD does a better job impacting the other. The two working together can have a profound impact on the body.”
“’NHANCED Hemp products were designed and developed to meet stringent government hemp (cannabis sativa) and cannabidiol (CBD) regulations for safety, purity and efficacy,” said Laura Kimball, director of product development. “The hemp in these three products is sourced from industrial hemp grown in the USA and the mature seed is then carefully processed to ensure that it is pure and completely free from tetrahydrocannabinol (THC).”
This press release contains forward-looking statements that are made pursuant to the safe harbor provisions within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements include, but are not limited to, any statement reflecting management’s current expectations regarding future results of operations, economic performance, financial condition and achievements of the company, including statements regarding NewAge’s expectation to see continued growth. These statements are based on the beliefs and assumptions of NewAge’s management based on information currently available. Management believes these assumptions to be reasonable, but there is no assurance that they will prove to be accurate. Forward-looking statements, specifically those concerning future performance, are subject to certain risks and uncertainties, and actual results may differ materially. NewAge competes in a rapidly growing and transforming industry. Important factors that could cause actual results to differ materially from the forward-looking statements include, among others, the risks described in the section entitled “Risk Factors” under Item 1A in NewAge’s Annual Report on Form 10-K for the year ended December 31, 2018, and in subsequent periodic and current filings with the Securities and Exchange Commission that NewAge may publish. Unless required by applicable law, NewAge undertakes no obligation to update or revise any forward-looking statements.
“’NHANCED Hemp is proving to be one of our most talked about product lines we have launched,” said Brent Willis, Chief Executive Officer of NewAge. “Receiving approval and beginning to sell our products in these markets further puts us on the right path to become a leading player in the hemp/CBD industry in Australia and New Zealand.”
About NewAge Beverages Corporation (NASDAQ: NBEV)
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